When you are about to buy a product, are you more willing to trust a TV advertisement, or a personal recommendation from a friend? That might sound like a silly question, but think about it: when you Google for any sort of product, chances are you’ll find a bunch of advertisements, company-pushed websites, and reviews from complete strangers. What if you’d find a recommendation from a friend instead?
Here are 5 facts about trust and advertising:
What if we could turn the advertising world upside down: what if your search results would not be based on advertising, but on your social network instead? A world where you can find what matters to you: without advertisements, cluttered feeds, or privacy concerns. A world full of trust.
Did I trigger your curiosity? Read more about Izooble. You’ll like it – trust me.